LOS ANGELES RAMS & LA 2028 TEAM UP TO CELEBRATE THE RETURN OF THE OLYMPICS TO LOS ANGELES
IOC President Thomas Bach, Mayor Eric Garcetti, Casey Wasserman & Olympic Gold Medalist Rafer Johnson to Light the Torch
Gold Medalist & Rams Legend Ron Brown to be Honored
Rams Host Washington Redskins Sunday, September 17 1:25 PM
On the heels of the 2028 Olympic and Paralympic Games officially being awarded to Los Angeles, the Rams and LA 2028 have teamed up to celebrate this momentous occasion on Sunday, September 17 when the Rams host the Washington Redskins at the historic L.A. Memorial Coliseum. The Rams second regular season contest, this year’s Hispanic Heritage Game, will be broadcast nationally on TV on FOX at 1:25 PM PT and also on radio in English on ESPN LA 710 AM and 100.3 FM The Sound, as well as in Spanish on ESPN Deportes 1330 AM. Tickets are available at therams.com/tickets.
IOC President THOMAS BACH will light the Coliseum’s cauldron, joined by Los Angeles Mayor ERIC GARCETTI, LA 2028 Chairman CASEY WASSERMAN, Olympic Gold Medalist RAFER JOHNSON, and IOC Board Members LARRY PROBST, ANITA DE FRANTZ, and ANGELA RUGGIERO. Johnson, who lit the Coliseum cauldron to kick off the 1984 Olympics, won the Gold and Silver Medals in the Decathlon (1960, 1956 respectively) and also was drafted by the Los Angeles Rams in 1959.
Olympic Gold Medalists LISA FERNANDEZ (Softball, 1996, 2000, 2004) and PAUL GONZALES (Boxing,1984), and Paralympian ALMA RODRIGUEZ (Basketball) will participate in the coin toss.
Rams former WR RON BROWN, who won the Gold Medal in the 4×100 m relay at the 1984 Olympics in Los Angeles, will be honored during the game as well.
The Los Angeles Memorial Coliseum is the first stadium to have hosted the Summer Olympics twice, in 1932 and 1984. It also was home to the Los Angeles Rams from 1946 – 1979 and currently from 2016 through 2019. In 2020, the Rams will move into their permanent home at the L.A. Stadium and Entertainment District at Hollywood Park.
LA 2028 will use these two iconic Los Angeles venues for its innovative Opening Ceremony, creating a citywide cultural spectacle combining timeless Olympic traditions and cutting edge entertainment. One venue represents LA’s fascination with “what’s next,” the other represents the city’s unrivaled Olympic legacy. Together, the stadiums will allow the broadest possible public participation and use LA’s creative talent and technology to unite the world and strengthen the Olympic Movement’s connection to the next generation.
LA 2028’s Opening Ceremony will begin with a torch relay down the peristyle of the LA Memorial Coliseum, which will be filled with 70,000 spectators for a Hollywood-produced program of live entertainment, top musical performances and a live viewing and virtual-reality experience of all Ceremony events at the LA Stadium at Hollywood Park. The Torch Relay will proceed past iconic landmarks on the streets of Los Angeles, connecting the city’s diverse neighborhoods, until it reaches the new LA Stadium at Hollywood Park.
Simultaneously, up to 100,000 spectators at the new LA Stadium at Hollywood Park will witness a breathtaking celebration of sport and the Olympic Movement, drawing on LA’s extraordinary capacity as the global hub of entertainment. The LA Stadium at Hollywood Park will stage the formal Opening Ceremony elements, including the Parade of Nations, the Olympic Oaths, the official opening of the Games and the lighting of the Olympic Cauldron.
The LA Memorial Coliseum will host the formal elements of the Closing Ceremony, including the Parade of Athletes, the Olympic Flag Handover and the extinguishing of the cauldron, a fitting location as LA closes the next chapter in its rich Olympic storybook. The new LA Stadium at Hollywood Park will simultaneously host spectators for live viewing and high-tech entertainment.
The Rams previously announced other details of what will take place at Sunday’s Hispanic Heritage Game. For more information about Rams gamedays, please visit www.therams.com/gameday or the Rams Mobile App.
JACKIE CRUZ TO PERFORM NATIONAL ANTHEM
Actress and singer/songwriter JACKIE CRUZ will perform the National Anthem. Born in New York, Cruz grew up between Los Angeles and Santiago, Dominican Republic. She is best known for her role as Marisol “Flaca” Gonzales on the award-winning Netflix original series Orange Is the New Black.
SANTEE EDUCATIONAL COMPLEX DRUMLINE, MARCHING BAND & DRILL TEAM TO PERFORM AT HALFTIME
As part of the Hispanic Heritage Month celebration, the award-winning Drumline, Marching Band and Drill Team from SANTEE EDUCATIONAL COMPLEX in South Los Angeles will perform at midfield during halftime. The band will perform the “Marcha De Zacatecas,” a Mexican patriotic song considered the second national anthem of Mexico. In addition, a Ballet Foklorico dance group in their traditional costumes will perform to accompany the band.
A year ago, the Los Angeles Rams and United Way of Greater Los Angeles worked with Santee Educational Complex to kick off Character PlaybookTM, an education initiative focused on youth character development and building healthy relationships. Initially launched nationally during the 2016 NFL Draft, the interactive digital program is now implemented directly in schools throughout greater Los Angeles and over the 2016-2017 school year, more than 1,300 students across 24 different high schools participated in the program.
The Rams worked with ESPN Deportes, the team’s official Spanish language flagship radio station, to produce this special Halftime Show.
FIDEL VARGAS OF HISPANIC SCHOLARSHIP FUND TO BE HONORED WITH HISPANIC HERITAGE LEADERSHIP AWARD
The Rams will present FIDEL VARGAS, President & CEO of the Hispanic Scholarship Fund, with the Hispanic Heritage Leadership Award prior to kickoff. As part of the award, the Hispanic Scholarship Fund will receive a $2,000 donation. The Rams are also providing the Hispanic Scholarship Fund with a peristyle suite for the game.
Founded in 1975, the Hispanic Scholarship Fund empowers Latino families with the knowledge and resources to successfully complete a higher education, while providing scholarships and support services to as many exceptional Hispanic American students as possible. The organization strives to make college education a top priority for every Latino family across the nation, mobilizing our community to proactively advance that goal. Assuming leadership of the organization in 2013, Mr. Vargas has set the Hispanic Scholarship Fund’s overall direction. He develops and overseas it’s execution of strategy, leads the senior management team, plays a leadership role in development and outreach activities, and advocates for the organization’s mission throughout the country.
LOCAL ARTISTS TO BE CELEBRATED THROUGH “MY CITY, MY TEAM, MY RAMS” CONTEST
Last month, the Rams launched the “My City, My Team, My Rams” (“Mi Ciudad, Mi Equipo, Mis Rams”) contest asking fans to submit an original drawing, painting or artistic expression showcasing their pride for the city of LA and their passion for the Los Angeles Rams. On Sunday, the Rams, in partnership with Corona, will host a pregame tailgate at the Corona Beach House to celebrate the campaign and introduce the winner of the contest.
As part of the festivities, KRISTY SANDOVAL, a Los Angeles based muralist who has supported the Mis Rams campaign, will paint a mural starting at 10 AM in the Corona Beach House.
Iconic LA-based graffiti and tattoo artist MISTER CARTOON will display the Rams helmet he enhanced with his original artwork. In addition, 5,000 towels and 4,000 temporary tattoos embodying Cartoon’s artwork will be given away to fans who stop by the Corona Beach House.
Videos featuring Sandoval, Cartoon and the winner will be played on the videoboards during the game.
RAMS TO SALUTE STAFF SERGEANT OCTAVIO SANCHEZ
The Rams will honor Staff Sergeant OCTAVIO SANCHEZ for his accomplishments and his dedication to service. Sanchez served in Charlie Company, First Battalion Fifth Marines and is a veteran of the war in Iraq. He is now retired and serves as an ambassador for UCLA’s Operation Mend and as an advocate for all veterans.
The Rams and American Airlines will honor a service member at every home game this season. Photos will be displayed on the Coliseum video boards and their dedication to service will be shared with fans over the public address system during the game’s second timeout commercial break.
350 LOCAL HISPANIC STUDENTS PARTICIPATE IN NFL PLAY 60 CHARACTER CAMP
On Tuesday, September 12 at the Los Angeles Memorial Coliseum, the Rams partnered with the NFL and the Anthony Munoz Foundation to host a PLAY 60 CHARACTER CAMP for 350 predominately Hispanic students ages 9-13 from local schools and organizations. Rams players JAMON BROWN, BLAKE COUNTESS, ROB HAVENSTEIN and ANDREW WHITWORTH joined the students for a morning of fun and fitness.
The mission of the event was to make a positive impact on youth through teaching football skills, emphasizing exercise, and reinforcing the importance of character in athletics and life. In addition, the camp taught character values that are core to the Anthony Muñoz Foundation, as well as promoted NFL PLAY 60’s health and fitness message.
The Rams rewarded each of the 350 Character Camp participants and 30 coaches with a pair of tickets to this Sunday’s game.
GAMEDAY DETAILS FOR FANS ATTENDING SUNDAY’S GAME
To ensure a safe and enjoyable experience for all guests, details for what fans may expect include:
- Parking: Limited parking is available in USC Campus lots on a first-come, first-served basis for $50.
- Metro: Due to limited parking, fans are encouraged to take Metro to the game. New this season, fans may buy TAP Cards inside the Coliseum at Gate 21, in addition to Expo Lawn for a second season.
- Clear Bag: The NFL’s Clear Bag Policy is in effect and any bags brought to the game must be compliant. Visit NFL.com/allclear for more information.
- Water: Guests may bring into the Coliseum two factory sealed bottles of water (17 oz. or less) or an empty bottle to fill at water refill stations located on Street Level outside restrooms near Tunnel 4 and Tunnel 28. Additionally, free cups of water will be available at concession stands.
- Shade: Fans seeking shade during the game should visit either the Corona Beach House and Rams Party Zone on the East side of the venue near the Peristyle or the Food Court area on the West side of the venue. Both areas are open to all fans and have multiple tables and shade umbrellas set-up. The Corona Beach House at Gate 1 has televisions and concessions as well. Fans also may visit the Customer Service in the South Office (Gate 33) on the East side of the stadium.
- Arrive Early: Fans should arrive early to get their commemorative t-shirt and be in their seats 15-minutes prior to kickoff for the National Anthem and lighting of the torch.
Below is more detailed information for guests attending games this season at the Los Angeles Memorial Coliseum:
PARKING & TRANSPORTATION
Parking in Exposition Park and select USC Campus lots are by permit only and there is no public parking in Exposition Park for Rams games. Additional overflow parking is available on USC Campus and the USC Parking Center. USC Gameday Traffic Flow will be in effect for guests driving to the Coliseum (map attached). Please note, drivers may only make right turns onto streets around the Coliseum and USC to enter parking lots.
Parking lots open five hours prior to kickoff and close 90 minutes after the end of game. Vehicles must exit the stadium parking lots by 90 minutes after the conclusion of the game.
Limited cash parking lots will be available on a first-come first-served basis for $50 at the following locations:
- Downey Street Structure (formerly PSA) – Gate 6 located at Vermont at W. 36th Pl. or Gate 1 at Exposition Blvd. and Watt Way.
- Jefferson Blvd. Structure (formerly PSB) – Gate 8 located at Jefferson Blvd. (East of Vermont Ave.)
- Royal Street Structure (formerly PSD) – Gate 4 located at Jefferson Blvd. and Royal St.
- Grand Ave. Structure (formerly UPX) – Located on 35th St. between Hope St. and Grand Ave.
- Shrine Parking Garage – May be accessed from two entrances:
- 645 W. Jefferson Blvd. from Figueroa Blvd. (Westbound only)
- 680 W. 32nd St. (Eastbound only)
Parking in Exposition Park lots are by permit only.
For maps and transportation information, visit http://www.therams.com/events/parking.html.
In addition, the following street closures will be in effect:
- Starting at 11:00 AM, two hours ahead of kickoff, Exposition Blvd Eastbound will be closed from Vermont to Figueroa. This will remain closed until one hour and 45 minutes after the end of game.
- Starting at 12:00 PM, one hour ahead of kickoff, Exposition Blvd Westbound will be closed from Figueroa to Bill Robertson Lane. This will remain closed until one hour and 45 minutes after the end of game.
- At Halftime of the game, a soft closure will take place at Normandie (local access only) for eastbound traffic on Exposition Blvd. This will remain closed until one hour and 45 minutes after the end of game.
- At Halftime of the game, a hard closure will take place at Wisconsin for eastbound traffic on Exposition Blvd. This will remain closed until one hour and 45 minutes after the end of game.
Fans driving to the game can use Waze for real-time traffic conditions and directions, and official parking lots. Download the free Waze app at www.waze.com/get.
Due to limited parking, fans are encouraged to take public transportation. For people who “Go Metro on Game Day,” the Coliseum is easily accessible from the following Metro stations: Expo Park/USC, Expo/Vermont, and 37th St/USC. More information can be found at https://www.metro.net/riding/gameday/.
There is no tailgating on the USC Campus or USC Campus Parking Facilities during Los Angeles Rams games.
Tailgating is allowed in designated Exposition Park lots (Lot 2, Lot 4, Lot 5, Lot 6, South Lawn and State Dr.) Tailgating is not permitted in Lot 3, the Visitor Parking Structure, South Park Dr., Martin Luther King Blvd., or Expo Center Dr.
In designated lots, tailgating is allowed only in individual parking spaces, in front or behind each vehicle only. Tailgating equipment must not block pedestrian or vehicle access. The use of multiple spaces without a vehicle is prohibited. A small canopy (not larger than 8’x8′) may be erected in front of or behind each vehicle only.
Full tailgating policies can be found here http://www.therams.com/events/parking.html.
The Rams Fan Fest is located on Christmas Tree Lane in Expo Park on the East side of the Coliseum and opens five hours prior to kickoff. Activities include the Cedars-Sinai Kids’ Zone, live pregame radio broadcast with 710 ESPN LA, opportunities to sign up and win exclusive Rams experiences, as well as Rams merchandise and concessions available for sale. This week, Cedars-Sinai will be giving out sunscreen in the Kids Zone.
The Corona Beach House at Gate 1 opens three hours prior to kickoff and offers premium beverage options and the chance to watch NFL RedZone, showing every touchdown from every game on Sunday mornings and afternoons. The Rams Party Zone at Gate 28 opens three hours prior to kickoff and offers food and beverages for purchase. Fans must enter through Gates 1 or 28.
The Rams Party Zone at Gate 28 opens three hours prior to kickoff and features food and beverage for sale well as shaded areas. Fans must enter through Gates 1 or 28 to access the Rams Party Zone prior to general doors opening.
RAMS FAN FEST
The Rams Fan Fest is located on the East side of the Coliseum and is open five hours prior to kickoff. Rams Fan Fest features areas and activities for all guests, including in the Cedars-Sinai Kids’ Zone for young fans.
To ensure a safe gameday experience, the Los Angeles Rams, NFL and USC are working with city, state and federal agencies including the Los Angeles Police Department, Los Angeles Sheriff’s Department, Los Angeles Fire Department, California Highway Patrol and the FBI, in addition to private security firms.
Gates open two hours prior to kickoff, excluding Gates 1 and 28 which open three hours prior to kickoff for fans who wish to visit the Corona Extra Beach House or Rams Party Zone. For the safety of guests, the Los Angeles Memorial Coliseum has a no re-entry policy. If a guest exits the facility, they will not be allowed to re-enter.
Los Angeles Memorial Coliseum features enhanced security elements for all events. Metal detectors have been installed at all gates and guests will be required to walk through them before entering the stadium.
The Clear Bag Policy will be in effect for all games at the Coliseum this year. The Rams strongly encourage fans to not bring any type of bags, but outlined below is what is permissible. Fans will be able to carry the following style and size bag, package, or container at stadium plaza areas, stadium gates, or when approaching queue lines of fans awaiting entry into the stadium:
- Bags that are clear plastic, vinyl or PVC and do not exceed 12” x 6” x 12.” (Official clear plastic tote bags are available at ramsfanshop.com or at Albertsons, Vons or Pavilions), or
- One-gallon clear plastic freezer bag (Ziploc bag or similar).
- Small clutch bags, approximately the size of a hand, with or without a handle or strap, may be carried into the stadium along with one of the clear bag options.
- An exception will be made for medically necessary items after proper inspection at a gate designated for this purpose.
For additional information, go to NFL.com/allclear.
- Bags, Backpacks or Purses which do not meet Bag Policy guidelines. Hard or Soft Coolers, Baskets, Packages or Containers;
- Alcoholic Beverages, Bottles or Cans. (Factory sealed bottles of water, 17 oz. or less, are allowed; limit 2 per person);
- Illegal Drugs and Weapons including Firearms, Knives, Explosives, Fireworks, Lighters and Laser Pointers;
- Professional Cameras (lenses longer than 3”) and Camera Equipment, Selfie-Sticks, Tripods and Video or Audio Recording Equipment;
- Banners, Sticks, Poles, Inflatables, Frisbees, Balls, and Unsliced Fruits or Vegetables;
- Umbrellas, Balloons, Strollers, Skateboards and Folding or Beach Chairs;
- Pets (Service Animals are allowed);
- The Coliseum is a smoke-free environment. Smoking is prohibited in any area of the Coliseum.
FAN CODE OF CONDUCT
In order to ensure a safe and enjoyable environment, we ask that fans refrain from the following behavior at all events.
- Profanity or other offensive language or gestures, whether spoken, written or appearing on apparel
- Smoking (including vaporizers, e-cigarettes and smokeless tobacco)
- Intoxication or excessive alcohol consumption or signs of substance impairment that results in irresponsible behavior
- Bringing prohibited items into the venue
- Throwing of items or liquids
- Entering the playing field or court at any time
- Fighting or other threatening behavior, including verbal or physical harassment
- Failure to retain ticket and/or present it to event staff if requested to do so
- Resale of tickets at the venue
- Violation of state or local laws
- Failing to follow instruction of stadium personnel or stadium policies
Event patrons are responsible for their conduct as well as the conduct of the guests and/or persons using their tickets. Even if Season Ticket Members give away or sell their tickets to a game, the account holder is accountable for the actions of those using the tickets. Accounts can be forfeited partially or entirely for violations of the Fan Code of Conduct.
Failure to comply may result in ejection or arrest.
Fans are encouraged to report inappropriate behavior to management personnel. For assistance, call or text 213-263-4007. Message and data rates may apply.
Smoking, smokeless tobacco and smoking implements (including, but not limited to cigarettes, cigars, pipes, lighters, vaporizers and e-cigarettes) are prohibited in all areas of the Coliseum. The use of smokeless tobacco is prohibited for all events (LAMC 41.50.1). Violators may be subject to eviction and/or citation. (There are no designated smoking areas inside the Coliseum.)
Will Call is located outside Gate 1 and will open four hours prior to kickoff and closes after halftime. Will Call tickets can only be claimed by the person whose name appears on the ticket envelope. Valid photo I.D. is required. Additionally, at Will Call, fans may purchase tickets to future Rams games if available.
The Ticket Office for guests to resolve ticket issues is located at Gate 29.
For information about tickets to Rams games, including season tickets and single-game tickets, visit therams.com/tickets.
|2017 RAMS REGULAR SEASON SCHEDULE|
|Week 1||Sept.10||Indianapolis Colts||1:05 P.M.||CBS|
|Week 2||Sept. 17||Washington Redskins||1:25 P.M.||FOX|
|Week 3||Sept. 21||San Francisco 49ers||5:25 P.M.||NFL Network|
|Week 4||Oct. 1||Dallas Cowboys||10 A.M.||FOX|
|Week 5||Oct. 8||Seattle Seahawks||1:05 P.M.||CBS|
|Week 6||Oct. 15||Jacksonville Jaguars||1:05 P.M.||FOX|
|Week 7||Oct. 22||Arizona Cardinals||10 A.M.||FOX|
|Week 9||Nov. 5||New York Giants||10 A.M.||FOX|
|Week 10||Nov. 12||Houston Texans||1:05 P.M.||CBS|
|Week 11||Nov. 19||Minnesota Vikings||10 A.M.||FOX|
|Week 12||Nov. 26||New Orleans Saints||1:05 P.M.||FOX|
|Week 13||Dec. 3||Arizona Cardinals||1:25 P.M.||FOX|
|Week 14||Dec. 10||Philadelphia Eagles||1:25 P.M.||FOX|
|Week 15||Dec. 17||Seattle Seahawks||1:05 P.M.||FOX|
|Week 16||Dec. 24||Tennessee Titans||10 A.M.||FOX|
|Week 17||Dec. 31||San Francisco 49ers||1:25 P.M.||FOX|